Random Thoughts..
Monday, November 24, 2003
 
----- Forwarded message from Jeff Waugh -----

From: Jeff Waugh
Date: Sun, 23 Nov 2003 19:55:07 +1100
To: GNOME Friends ,
Marketing Dudes
Subject: Join... the GNOME Marketing Team!
User-Agent: Mutt/1.5.4i
Reply-To: gnome-hackers@gnome.org

GNOME Marketing Team
====================

Announcing... the GNOME Marketing Team! Join this zany band of GNOME LOVERS
as we stamp our favourite foot across the planet. If hacking on software
isn't your thing, but you're a cunningly good people-hacker, we're looking
for you! How does it work? Like this!


marketing-list
--------------

The coalface of the marketing project! Most discussion and planning will
take place here, entirely in public. We'll make sure the GNOME Community
is informed about events in their area, build marketing resources, write
about GNOME's successes, gather testimonials and case studies, etc. A set
of initial goals for the marketing team is listed below.

Subscribe: http://mail.gnome.org/mailman/listinfo/marketing-list


marketing-private
-----------------

This list is for Board members, resident marketing professionals and major
contributing volunteers. It is intended to be low volume and confidential,
and thus, a closed list. It will mostly be used to handle correspondence
(gnome-press-contact) and discussion of major announcements that cannot be
made public yet. At the moment, these discussions only take place on the
Board list, with appropriate people Cc'ed. marketing-private will open the
discussion up to a wider audience, while still being confidential. It is
highly likely that proactive marketing-list people will be invited to
participate in marketing-private, as long as they're happy with informal
confidentiality policies and such [ informal because they're not legal,
but there's honour at stake here! ;-) ].


gnome--list
------------------------

For discussion of regional advocacy and event organisation efforts. Many
of these exist already, some on mail.gnome.org, some on local websites,
and plenty are used for i18n efforts. We don't really want to overload the
i18n-focused ones, and we definitely don't want existing local groups to
think we're trying to replace them - please let marketing-list know if
your group or list would like to be involved, or if you'd like to run a
regional list hosted on mail.gnome.org! marketing-list will keep you up to
date with what's happening in the marketing project, availability of new
resources, event opportunities, etc., and hopefully the regional lists
will keep marketing-list up to date with cool stuff happening around the
world! :-)


Initial Projects
================

There's plenty of stuff we can do, but here's a few bite-sized projects to
get us up and going. Once these are done, we'll be ready for the next step!
(And the community will think we're cool enough to rock even harder...)


Regional Lists
--------------

Build up a list of lists, for all the regional groups interested in GNOME
marketing. Heaps will already exist, such as groups in Sweden, Germany,
Spain and Chile, but many more will start up with lists on mail.gnome.org.
We need to have a list of all of these, and encourage regional groups to
start, or get involved.


Presskit and Information
------------------------

We need to make really useful for members of
the press to find out more about GNOME and how it works. It should give
them press contact details, artwork they can use, links to other useful
parts of the website, and . Lots of inspiration
to be found on other websites, and hopefully we'll get heaps of help from
marketing professionals involved in GNOME!


Demo & Presentation Materials
-----------------------------

It would be totally awesome to have ready-made demo materials, whether you
want to show off GNOME to your Mum, your boss, interested people at show
booths, or a whole crowd! Things like LiveCDs, example media files, slide
shows (and templates for new ones!), etc. Heaps of this stuff already
exists, we've just got to get it organised and in one place.


Join the Marketing Team now and take GNOME... FEET FIRST INTO THE FUTURE! :)

Subscribe: http://mail.gnome.org/mailman/listinfo/marketing-list

- Jeff

--
GVADEC 2004: Kristiansand, Norway http://2004.guadec.org/

"First: This is not a race." - Jody Goldberg on the Free Software
desktop
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